OneCity Vancouver By-Election Campaign

Following Christine Boyle's election to the BC Legislature in October 2024, Vancouver City Council held a by-election in April 2025. I was asked to lead creative efforts for OneCity, a major progressive municipal party, and their candidate Lucy Maloney, including placing digital ads, producing a campaign logo, multiple pieces of print campaign material, and SkyTrain ads. Lucy was elected with over 34,000 votes, a major victory over the incumbent ABC party.

Organic social media content produced during the campaign.
A selection of animated display ads!
Get Out The Vote ad run on YouTube, Facebook and Instagram in the days before the election.
Issue-based ad run on social platforms in the days leading up to the election.
Campaign literature in action! We produced four flyer designs over the course of the campaign, in addition to several hundred yard signs for supporters.
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